Intronets
Tools / Strategy

Market Sizing Calculator

Build a defensible, bottom-up TAM/SAM/SOM model for your pitch deck.

The % of the total market that realistically fits your current ICP.

Realistic capture of the SAM within 3-5 years.

Bottom-Up Market Sizing

Total Addressable Market (TAM)

If every possible customer worldwide bought your product at current ACV.

Serviceable Available Market (SAM)

The specific segment your product currently targets.

Serviceable Obtainable Market (SOM)

The realistic revenue you can capture given your expected market share.